Our onboarding process is designed to bring us into alignment with your business.
During this stage we will guide you through an immersion session to give us a thorough
understanding of your business, your technology, your people and your goals.
In FinTech you are dealing with complex markets and a wider range of customer challenges and needs. Creation of a clear growth strategy that cuts through the noise and gives you a clear purpose is essential for success.
During this phase we take a deep dive with you to help you clearly understand your unique value proposition. We get you focused on priorities, product market fit, brand positioning, target audience, messaging and channels.
This service includes:
● Strategy Session
● Market Knowledge & Insights
● Product Market Fit
● Go to Market Strategy
● Growth Strategy
● Messaging
● Media Planning
● Network Mapping
● Partnership Planning
● Events Strategy
● Marketing Stack
Once we have a deep understanding of your product, your customers and your target audience we work alongside you to create killer content designed to address the challenges your customers are facing.
We can design and create content around different stages of the flywheel to raise awareness, engage your target audience and generate new leads or users for your products.
This service includes:
● Content Strategy
● Market Research
● Keyword Research
● Content around the Flywheel
● Interviews
● SEO Blogs
● Press Releases
● Podcasts
● Reports
● Whitepapers
Now it is time to really bring you and your brand to life. FinTech’s have really complex stories to tell and it is important to compact this into simple but engaging narratives for your prospects and customers.
Our team work alongside Founders and marketing teams to create concise and powerful video content for you, your people, your brand and your events.
This service includes:
● Video Planning
● Video Creative
● Video Production
● Post Production and Editing
● Video interviews
● Highlights videos
● Event videos
● Motion Videos
● Personal brand videos
● Video Ad production
● Campaign roll out